The Sales Process: presenting options to clients
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Once you have conducted a proper needs analysis, you are ready to present options to your client. Now it is time to putthe information you've gathered during the needs analysis into play. Remember: selling is not telling; selling is listening. If your client told you they hate black cars, do not offer them a black car as an option. Conversely, if they said their favorite color is blue, include an option in blue.
Created by: Adriana Lenormand
Last Updated: July 14, 2019
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